SEA EXPO

20-22 MAY 2025 | 3:00 PM - 9:00 PM

Riyadh Front

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Why Visit

Seize the opportunity to participate in and shape
the future of an ever-evolving market

Benefits to attend SEA Expo

Seize the opportunity to participate in and shape
the future of an ever-evolving market

Discover the forefront of innovation for your entertainment and amusement business at the Saudi Entertainment and Amusement (SEA) Expo, the premier trade event exclusively crafted for this ambitious industry. Stay ahead of the curve in this fiercely competitive market by exploring the newest trends and ensuring your facility or venue remains a crowd magnet.

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What's in it for you?

CONNECT

with 100s of international and local brands coming from 40+ countries showcasing new and innovative products

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GAIN

valuable insights into the current and future trends of the attraction industry through the free 3-day summit

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SOURCE

state-of-the-art products and solutions that will help in creating exciting and memorable customer experiences

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Rub shoulders with the industry giants

Contractors and Consultants Food and Beverage Managers Malls and Retail Managers

Investors and Entrepreneurs Municipal and local authorities

Opera houses, theatres, and cinemas Supplier of Products and Services

Owners, Managers, Operators from all formats of family entertainment, leisure and tourists’ attractions

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SEA Expo visitors represent the following business sectors

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Our 2025 exhibitors

SEA Expo brings you best-in-class suppliers to help you transform your guest experience and compete with leading leisure and entertainment providers on a world-class stage. Whatever type of project or venue you’re responsible for, you can shop the latest innovations, equipment solutions and services designed to breathe life into your next-generation site.

View 2025 Exhibitor List

Our 2025 Speakers

Antoine

Antoine Zgheib

Executive Director

Saudi Entertainment Ventures (SEVEN)
Anna

Anna Rita Petrungaro

Associate Interior Design Director

Omrania
Fahad Alobailan

Fahad Alobailan

Group CEO

Baan Holding
Hisham

Hisham AlAali

VP of HR & Shared Services

Six Flags Qiddiya City
Jan Taylor

Jan Michael Taylor

VP of F&B

Six Flags Qiddiya
Leander de Wit

Leander de Wit

Vice President of Retail and F&B

Qiddiya - Aquarabia Water Theme Park
Mohamed Attia

Mohammed Attia

Founder & CEO

Ground Control Entertainment Co.
Milton

Milton Dsouza

VP Parks

Sela
Anna

Renee Welsh

Chief Executive Officer

Embed & Booking Boss
Scott

Scott Wellington

Senior Manager, Destination Development

Red Sea Global
Wim

Wim Hubrechtsen

CEO

Snow World
View all Speakers
View all Speakers

Bringing together world - leading brands from 35 countries including

KSA
Kuwait
Qatar
UAE
UK
USA
Bahrain
China
Egypt
India

Discover Saudi Arabia's Entertainment Future: 2024 Industry Report

DOWNLOAD INDUSTRY REPORT
brochure
DOWNLOAD INDUSTRY REPORT
WHAT THE

What they say

SEA is the region's event industry highlights—this year’s best in size, scale, and visitors. They've become the must-attend annual events for industry professionals!

Matt Richman

Matt Richman

VP Global Projects, TAIT (Summit Speaker)

SEA is an impactful expo, uniting industry leaders from entertainment under one roof! It’s a great chance to connect, network & bring new ideas to Saudi Arabia!

Nizar Fakhoury

Nizar Fakhoury

Executive Director, Royal Commission AlUla (Summit Speaker)

Show Gallery

SEA Expo_Live Event 3
Registration Desk
SEA Expo_Live Event 1
SEA Summit 2024
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SEA Summit - 2
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Plan your visit

Riyadh Front

SEA Expo will take place at the Riyadh Front, a state-of-the-art venue located in KSA. Set from May 20-22, 2025, it promises an unforgettable experience for industry professionals.

Plan your visit

Already Registered?

Make the most of your SEA Expo experience. Get details on travel, hotels, and venue access to ensure a smooth journey.

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dmg events is a leading organizer of face-to-face events and publisher of information services. Our aim is to create dynamic marketplaces to connect businesses with the right communities to accelerate their growth in today’s rapidly evolving landscape.