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Saudi Entertainment and Amusement Expo Logo co-located with SLS Expo

Saudi Entertainment & Amusement (SEA) Expo
20 - 22 MAY 2025 | 3:00 PM - 9:00 PM

Riyadh Front Exhibition & Conference Center

Market Outlook Report

Saudi Entertainment & Amusement Expo Hero

Market Outlook Report

Voice of the Entertainment and Amusement Industry Report

The report delivers exciting insights and knowledge about investing in Saudi Arabia at a time when it is poised for brilliant economic growth. It includes in depth knowledge, statistical figures, and exact quotes from 523 suppliers who operate within the entertainment industry.

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Want a taste of the report? Here are some of our findings.

The Market Importance

The Market Importance


89% of industry suppliers say that the KSA market will be either ‘Extremely’ or ‘Fairly’ important for their business in 2022.

Setting up a business 

Setting up a business 


52% of companies claim that opening a business in KSA is ‘not difficult’.

Planning for local presence

Planning for local presence


78% of companies who do not already have a local presence in KSA are planning to establish it…

Need to renew/update

Need to renew/update


75% of KSA’s Venues refit or add new attractions at least once every year.

AN UNTAPPED MARKET AWAITS

US$ 738 BILLION


is the GDP of Saudi Arabia which makes it the largest economy in the GCC. Saudi Arabia has welcomed more than 46 million visitors attending entertainment, cultural and sporting events over the last 5 years. The number of entertainment venues has increased from 154 in 2017 to 277 in 2020. The number of visitable national heritage sites has increased from 241 in 2017 to 354 in 2019.

US$ 64 BILLION


is the value of the Saudi Arabian entertainment market. the Kingdom is set to spend more in the next 10 years than it has done in the past 300 years. Crown Prince Mohammed bin Salman says the local private sector will invest 5 trillion riyals ($1.3 trillion) between now and 2030 as part of new programme to help diversify the economy.

US$ 33.5 BILLION


Crown Prince Mohammed bin Salman inbound tourism spending in Saudi Arabia is projected to hit US$33.5 billion by 2025, higher than the figure for the UAE which stands at $25.3 billion according to a report from Euromonitor International. It says tourism spending this year for the Middle East will rise by 40%, adding that inbound tourism spending would return to prepandemic levels by 2024.

MEET OUR 2022 SEA SUMMIT KEY SPEAKERS


 

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SNAPSHOT OF BUYERS WHO VISIT SEA EXPO

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