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Saudi Entertainment and Amusement Expo Logo co-located with SLS Expo

Saudi Entertainment & Amusement (SEA) Expo
7-9 MAY 2024

Riyadh Front Exhibition & Conference Center

Speakers

Saudi Entertainment & Amusement Expo Hero

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Waleed Al-Toukhi

Waleed Al-Toukhi

Executive Director of Marketing & Communication, Abdullah Al Othaim Investment Co.
Dynamic and creative Branding & Marketing expert with more than 15 years of experience developing and executing business and marketing strategies. I have demonstrated the capability to scale marketing initiatives in line with growth objectives. I have gained an in-depth understanding of advertising, marketing, and communications strategies. Have a strong record of managing and motivating teams that achieve results. I have helped companies increase their brand awareness, enhance and strengthen their image in the market. In my career, I have established a strong network and relationship with different media and advertising agencies, design houses, PR firms, Printing press. Here are some highlights of my career: ' Helped clients reach their target market and build and use data in automated strategy ' Developed and executed integrated strategies ' Led and oversaw the successful launch of the first-ever travel-fintech website/technology platform levering integrated social media strategies and paid campaigns ' Built Marketing and digital departments for public /private organizations. ' I currently partner up with KSA, Bahrain, Dubai, and Jordan clients, helping achieve their business goals and objectives. ' Manage and build department teams. Keeping up with the changing landscape of the market and meet the growing demands of clients, my services expanded to include: ' Competitor research ' user experience study and developing and executing strategy and best practices. ' Strategy Adoption, integrated marketing, branding, digital marketing strategy. ' Social media Content planning and marketing, campaign execution, ' Public relations events. ' CSR event management. ' Training workshops for organizations and institutes.

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