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Saudi Entertainment and Amusement Expo Logo co-located with SLS Expo

Saudi Entertainment & Amusement (SEA) Expo
20 - 22 MAY 2025 | 3:00 PM - 9:00 PM

Riyadh Front Exhibition & Conference Center


Saudi Entertainment & Amusement Expo Hero

Ben Barker

Ben Barker

Managing Director, Extreme Destinations
Ben is a seasoned professional with a global background, originally from the UK but having lived and worked as an expatriate across diverse regions, spanning the Far East, Middle East, Africa, Europe, and the Americas. His extensive international experience has equipped him with a profound understanding of cultural nuances and their practical applications in both business and community contexts.

With a degree in International Hotel and Tourism from Sheffield Hallam University, Ben has dedicated over two decades to strategic design, development, project management, and business consultancy within the sports, leisure, hospitality, and entertainment sectors. His career has provided him with comprehensive insights into market dynamics, trends, and competitive landscapes, covering the entire project lifecycle from strategic decision-making to ongoing operations.

Demonstrating an entrepreneurial spirit, Ben excels in government and ministerial discussions, financial model reviews, workshops as a subject matter expert, and overseeing site visits in diverse locations. He is committed to exploring opportunities in uncharted territories and fostering sustainable development globally. His strengths lie in market planning, lateral thinking, and proven management and motivational skills. With a track record in design, development, and project management, particularly in large-scale adventure sports destinations, Ben is a dynamic self-starter, driven by business growth.

Beyond his professional life, Ben has a deep interest in adventure travel, particularly to remote destinations. As an active individual, he enjoys outdoor activities such as trekking, mountain biking, skiing, sailing, scuba diving, freediving, paddleboarding, surfing, and swimming. This commitment to adventure aligns with his dedication to enriching communities and fostering global growth. 

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