This session provides vital insights for informed business decisions, exploring the unique expectations and behaviors of the next wave of consumers and professionals.

Key takeaways

• The session focuses on understanding the preferences and trends of the emerging generation entering the entertainment industry.
• Attendees will gain a deep understanding of how to align their strategies with the evolving preferences of this demographic, ensuring relevance and success in capturing the attention and loyalty of the youth entering the dynamic and rapidly changing landscape of the entertainment market.