Saudi Entertainment & Amusement Expo
28 - 30 MAY 2023 | 3pm - 9pm

Riyadh International Convention & Exhibition Centre

Leaders of global entertainment, leisure, and amusement sectors will convene in Riyad for Saudi Entertainment and Amusement (SEA) Expo 2022

15 Apr. 2022

Taking place on 16 – 18 May, 2022, Saudi Entertainment and Amusement (SEA) Expo is the region’s most comprehensive large-scale exhibition, with over 200 exhibitors from across the world, showcasing the latest innovations in the entertainment and leisure industries.

With the Kingdom planning to invest $64 billion into its entertainment industry as part of Vision 2030, Saudi Arabia’s entertainment sector is on the edge of unprecedented changes, defined by innovation and development.

Saudi Entertainment and Amusement (SEA) Expo & Summit brings together government bodies, project owners, venue owners, architects, consultants, and developers involved in the giga projects in the Kingdom to meet the increasing demand for quality products and services to support smooth operation.

Supported by The Federation of Saudi Chambers and having the Entertainment National Committee as the event’s Strategic Partner, Saudi Entertainment and Amusement (SEA) Expo & Summit aims to be integral in supporting the Kingdom's efforts in elevating its leisure and entertainment sectors to become a global entertainment destination.

For this, the Summit at The Saudi Entertainment and Amusement Expo has been curated to be the most relevant and compelling content platform to allow its local and international audience an opportunity to form meaningful connections, hear about innovative solutions, and learn about upcoming trends.

Across three days of the event, visitors will acquire a wealth of information through keynote presentations, panels, case studies, interviews, and workshops presented by innovators, industry leaders, and experts such as Ahmed Arab, Deputy Minister – Strategy & Business Intelligence, Ministry of Tourism Saudi Arabia, Fahad Al Fawaz, Group CEO, Al Hokair Group, Alwaleed Albaltan, President of the National Entertainment Committee, Ian Williamson, Chief Project Delivery Officer, The Red Sea Development Company & AMAALA, Mohamed Al Zaabi, CEO, Miral Asset Management, Haitham Mattar, Managing Director, IHG Hotels & Resorts, Talal Kensara, Chief Strategic Management Officer, Diriyah Gate Development Authority among many others.

“Saudi Entertainment and Amusement (SEA) Expo offers a great opportunity for all stakeholders in the industry to get involved with conversations surrounding the future of entertainment in the Kingdom. We are excited to see industry leaders and experts coming from all over the world to share insights and join efforts to make Saudi Arabia the first entertainment destination in the world,” Alwalid Albatan, President of the National Entertainment Committee.


Working through the Saudi Entertainment and Amusement (SEA) Expo and Summit programmes, we wanted to ensure our speakers and exhibitors reflect the change and demand in the Kingdom’s entertainment sector and offer a platform where buyers and suppliers learn about upcoming trends, discuss industry requirements and do business” explains Sarkis Kahwajian, Event Director for Saudi Entertainment and Amusement (SEA) Expo at dmg events.

This year’s edition is sponsored by leading local and international companies such as Al Hokair Group, Al Othaim, EMBED, Semnox, Martin professional ME and many more.

Visit Saudi Entertainment and Amusement (SEA) Expo and Summit on 16 – 18 May at the Riyadh International Convention & Exhibition Centre. Online registration is mandatory.